Did you know that you can use Instagram Highlights to get more views? If you didn't, don't worry! You're not alone. In fact, most people don't realize the potential that Highlights have for driving traffic to their Instagram profile.
Instagram Highlights are a great way to showcase your best content and make it easily accessible to your followers. And, when used correctly, they can be a powerful tool for driving traffic to your website or blog. Here are 5 ways you can use Instagram highlights to get more views the instaDP way:
Create an Engaging Highlight Cover
The first step is to create an engaging cover for your Highlight. Your cover is what will appear on your profile page, so make sure it's eye-catching and reflective of the content inside the Highlight. You can create a simple graphic using Canva or Photoshop, or you can take advantage of some of the free templates that are available online.
Use Keywords in Your Highlight Titles
When naming your Highlights, be sure to include relevant keywords that describe the content inside. For example, if you have a Highlight full of fashion tips, you might title it "Fashion Tips" or "How to Dress for Success." By including keywords in your title, you make it easier for people who are searching for that type of content to find your Highlight.
Promote Your Highlights on Other Platforms
Once you've created some killer content for your Highlights, make sure you promote them on other platforms! You can share a link to your Highlights on Twitter, Facebook, or even in your email newsletter. If you have a blog or website, consider embedding your Highlights onto those pages as well. The more places people can find your content, the more views you'll get.
Collaborate with Other Creators
A great way to get more views on your Highlights is to collaborate with other creators who have similar audiences to yours. You can do this by tagging each other in posts, sharing each other's content, or even teaming up to create joint content like an eBook or video series. When you collaborate with others, you're able trolly expanding your reach and introducing yourself to new viewers who might just become fans!
Use Paid Advertising
If you want to give your Highlights a little boost, consider using paid advertising on Instagram. You can use boosted posts or Stories ads to promote your content directly to users who are interested in what you have to say. Paid advertising is an effective way to grow your reach and get more views on your Highlights—and it's definitely worth considering if you're serious about growing your platform.
There's no doubt about it—Instagram is one of the hottest social media platforms around right now. With over 700 million monthly active users, it's one of the best ways to connect with potential customers and grow your business. And utilizing Instagram Highlights is one of the smartest ways to do just that! By following these five tips, you can use Highlights to drive traffic back to your website or blog and expand your reach significantly. So what are you waiting for? Start creating some amazing Highlights today!